Personal Evangelism: Priorities and Practices

June 17, 2025

A few months ago I started a series of blog posts on personal evangelism. My goal in doing this was twofold: to motivate myself to share my faith more effectively, and to help equip other followers of Jesus to do the same. 


And it's working — at least for myself. I've had several opportunities recently to share my testimony with others, and it's almost like the Lord has been bringing people to me who are already moving towards faith on the Engel scale. (See also pages 54 – 57 on this topic in Wimber's book Power Evangelism). 


What has helped me are the guiding principles for doing evangelism that I described previously and which can be summarized like this: 


The Lord wants everyone to be saved, and he's commissioned and empowered his followers (including me!) to help Him gather people into his kingdom. So let's get on with it! 


To put this into practice, whenever I go out into the marketplace I try to start by praying a simple prayer along these lines. 


But it's still hard. Often I don't know what to say to people and feel like it would be useless to even try to talk to them about Jesus. And instead of feeling I'm being led by the Spirit, I usually feel like God is a million miles away from this cold, dark world I live in. 


The answer of course is to persevere. But it's also important to build upon these evangelism principles by adding priorities and practices. It's just like when you're building a house, you first lay down the foundation and then you erect the walls. And that's what I'll try to briefly do here. 


Evangelism Priorities

The number one priority for effective personal evangelism is to make time for people. You can't tell people about Jesus if you don't talk with them! Our world is so hectic nowadays, and we are so stressed out most of the time, that we tend to be more focused on the tasks we need to do than the people we encounter as we perform them. This is probably the major hindrance that prevents us from sharing our faith with those we encounter in the marketplace. Valuing people more than our tasks, goals and accomplishments is a huge shift for many of us, but it's essential if we're to become effective in evangelism. 


Another priority when doing evangelism is open, honest sharing of your personal experience of God. Sharing your testimony — what you were like before you were a Christian, how you became a Christian, and how meeting the Lord changed your life — is generally more effective in winning people's hearts than reciting the Bridge to Life (Navigators), the Four Spiritual Laws (Campus Crusade for Christ) or some other salvation formula. 


A third priority is to view evangelism as a lifestyle. When Jesus called his first disciples, he told them he would make them fishers of men (Matt 4:19). Then later after he rose from the dead, he instructed them to go and make disciples, that is, others who would do what Jesus taught them to do (Matt 28:18-20). And if we too are followers of Jesus, then clearly our main job is to fish — to work with the Lord to bring men and women into God's kingdom. 


Evangelism Practices

While taking time just to talk with people must be a priority for those of us who want to become more effective in evangelism, it's even more important for us to learn how to listen. While the ultimate goal of evangelism is to bring people into the kingdom, our immediate goal when we share our faith with someone should simply be to try and lead them one or two steps higher on the Engel scale. If you can simply lead them from merely having some interest in Jesus Christ to deciding to investigate Jesus further, for example by reading one of the gospels or visiting your fellowship, then you've probably done your job for the day as far as fishing for that particular person is concerned, because they've gone from sniffing the bait to actually taking a nibble. To accomplish this, you must listen carefully how people respond when you talk with them as this enables you to determine what level of awareness, interest and involvement they already have with Christianity. 


A second practice that is important when doing evangelism is to use the J-word. For example, if you're in a conversation with someone and they offer some objection concerning what they perceive as negative in Christianity, you might respond with "Well, you have a point there. But Jesus says..." and simply quote some verse where Jesus said something that bears on the subject. Remember, the goal of evangelism isn't to win people to Jesus, not to your church or denomination or personal way of thinking.


Finally, if you want to become more effective in sharing your faith you should make it a practice to ask God for boldness. When the early disciples did this together in Acts 4:23-31 the result was that they were filled with the Holy Spirit and with boldness to proclaim the gospel even in the face of opposition. As Ken Blue, the former pastor of Foothills Vineyard in San Diego once told us many years ago, "Evangelism is just guts." 


So ask God for guts. 



Cheers, Mitch

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In a previous post I talked about some instructions that Jesus gave his followers when he sent them forth on their first ministry trip. One additional instruction Jesus gave to them was this: "Whenever you enter a house, stay there until you leave that town. And if any place will not welcome you or listen to you, leave that place and shake the dust off your feet as a testimony against them" (Mark 6:11). This instruction — to shake off the dust from their feet — used to bother me, because it sounds like the disciples would be saying "To hell with you!" as they departed from towns that didn't receive their message. And since the message of the gospel is supposed to be good news (Mark 1:15) it seems somewhat discordant for them to say something like that. The key however to understanding Jesus' instruction is the phrase "as a testimony against them". The idea is that when harvest time arrives at the end of the age, God will send forth his angels to gather his wheat into his barn (see Matthew 13:24-30 and 36-43). And when the angels come to those who rejected the message, the people of that town will likely cry "But we never even heard about this good news! Give us a chance please to repent!" Then the angels will point to the dust still lying on the ground and say, "See? There is the evidence that you were given opportunity to repent! But you rejected those the Lord sent you!" And so they will have no excuse. Of course all this happened two thousand years ago and all of those towns and the people that were in them are long gone. So the focus here can't be on the final Day of Judgment, but on the judgment that happened a few decades later when the Roman legions under Titus swept across Judea and beseiged Jerusalem and destroyed the Jewish temple (see Matthew 24). For while with the coming of Jesus God's future kingdom now breaks through intermittently into our present age with signs and wonders and with healings and deliverance, so also the future judgement by the Son of Man breaks through from time to time into our present evil age. (Image: Sandals - from a Renaissance painting, artist unknown)
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